Wildtrak Privacy Policy

Last updated: 07/10/2025

1. Who We Are

Wildtrak Leisure Australia (“Wildtrak”, “we”, “us”, “our”) collects and handles personal information in accordance with the Privacy Act 1988 (Cth) and other applicable privacy laws and regulations.

This privacy policy describes how we collect, hold, use and disclose your personal information, and how we maintain the quality and security of your personal information.

2. What Personal Information Do We Collect?

The personal information we collect about you depends on the nature of your dealings with us or what you choose to share with us.

  • Identity & contact: name, email, phone, billing and shipping address.
  • Order & payment: order history, payment method details (processed via secure third-party gateway; we do not store full card numbers), refunds/claims information.
  • Account & communications: account credentials, preferences, enquiries, reviews.
  • Device & usage: IP address, device identifiers, browser type, pages viewed, approximate location, cookies and similar technologies.
  • Marketing & analytics: interactions with emails, ads and social media.
  • Job applications / B2B contacts (if applicable): CVs, role details.
  • Information provided through our site, apps or social media accounts.
  • Any other information you choose to provide.

3. How We Collect Information

  • Directly from you (checkout, account sign-up, forms, phone/email/chat).
  • Automatically via cookies, pixels and SDKs when you use our Sites.
  • From third parties (e.g., payment providers, couriers, analytics/advertising partners) where permitted by law.

4. Why We Collect & Use Information (Purposes)

We use personal information to:

  • Process and deliver orders, provide customer support and handle returns/warranty claims.
  • Operate, secure and improve our Sites, products and services.
  • Conduct analytics, measure performance and personalise content.
  • Send marketing communications (with your consent where required) about products, offers and events; you may opt out at any time.
  • Prevent fraud, enforce our Terms, and comply with legal obligations.

Where required (e.g., GDPR jurisdictions), our processing is based on one or more of: performance of a contract, legitimate interests (e.g., fraud prevention, analytics, marketing where permitted), consent (e.g., email marketing, cookies), and legal obligations.

6. Disclosing Personal Information

We may disclose personal information to:

  • Service providers: payment processors, IT hosting, analytics/advertising platforms, email/SMS providers, customer support tools, couriers/fulfilment partners.
  • Group companies/brands (if applicable) within ACP for centralised services, subject to this Policy.
  • Regulators, law enforcement or as required by law.
  • Prospective buyers and advisers in connection with a sale or restructure, under confidentiality.

7. Overseas Disclosure

Our service providers may store or access information from locations outside Australia (e.g., data centres in [list likely countries, such as the United States, the EU, Singapore]). Where we disclose information overseas, we will take reasonable steps to ensure recipients protect it in accordance with the APPs.

8. Cookies, Analytics & Advertising

We use cookies and similar technologies to operate the Sites, remember preferences, measure performance and deliver advertising. This may include third-party cookies (e.g., Google, Meta). You can manage cookies via your browser settings. Some features may not work if cookies are disabled.

9. Direct Marketing & Opt-Out

You can opt out of marketing emails by using the unsubscribe link in the message or contacting us at sales@wildtrak.com.au. We may still send non-marketing communications (e.g., order updates, service notices).

10. Security

We implement reasonable technical and organisational measures to protect personal information (access controls, encryption in transit, secure payment gateways, staff training).

11. Data Retention

We retain personal information for as long as necessary for the purposes above and to comply with legal/financial record-keeping obligations. We then de-identify or securely destroy it.

12. Access, Correction & Your Rights

You may request access to or correction of your personal information by contacting us (see Contact Us Page).

14. Changes to This Policy

We may update this Policy from time to time. The latest version will be posted on our Sites with the effective date. For material changes, we will provide additional notice as appropriate.

15. Contact

If you have a question or concerns in relation to our handling of your personal information or this policy, you can contact us for assistance as follows.

Email: sales@wildtrak.com.au